Friday, April 20, 2012

Innovative Approach to Recruiting


What I like about PR is the fact that you will always know what's expected from you as a PR rep but your job will always change because you will need to find new approaches to doing your job.  When I saw this Hoopcliq.com I instantly loved this idea.  Basketball is my favorite sport so I was excited about this.  A site where young developing basketball players can interact help each other network and build their basketball IQs.  Hoopcliq.com is a great idea and a new idea that I haven't seen before.  It takes Facebook groups to a new level by having the site just for these athletes looking to be recruited.  The websites describes it services as,  "dedicated to boys and girls, 12-18 years old, and its goal is to connect worldwide basketball players, helping them to develop their skills, to grow self esteem and confidence. hoopcliq.com plans to offer Mental Training and Scouting Services and will also feature interviews with famous basketball coaches."  There are a lot of great young athletes out there that need help with exposure and I feel this will aid in their dreams of going pro, getting scholarships, and building friendships.   Garrett B. Richardson is the owner of Hoopcliq.com and says, “It has been my lifelong dream to have a one-stop shop for basketball players to get everything they need to be a success on and off the court.”  From this idea I can expect to soon see other websites pop up same idea, different sport.  Whenever you can do something to help keep children in school and out of trouble aspiring to be something I support that.  This is just one way in which I have seen PR developing and different campaigns forming within the industry.  Good idea and I hope to see more like it.  

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