Friday, April 20, 2012

Innovative Approach to Recruiting


What I like about PR is the fact that you will always know what's expected from you as a PR rep but your job will always change because you will need to find new approaches to doing your job.  When I saw this Hoopcliq.com I instantly loved this idea.  Basketball is my favorite sport so I was excited about this.  A site where young developing basketball players can interact help each other network and build their basketball IQs.  Hoopcliq.com is a great idea and a new idea that I haven't seen before.  It takes Facebook groups to a new level by having the site just for these athletes looking to be recruited.  The websites describes it services as,  "dedicated to boys and girls, 12-18 years old, and its goal is to connect worldwide basketball players, helping them to develop their skills, to grow self esteem and confidence. hoopcliq.com plans to offer Mental Training and Scouting Services and will also feature interviews with famous basketball coaches."  There are a lot of great young athletes out there that need help with exposure and I feel this will aid in their dreams of going pro, getting scholarships, and building friendships.   Garrett B. Richardson is the owner of Hoopcliq.com and says, “It has been my lifelong dream to have a one-stop shop for basketball players to get everything they need to be a success on and off the court.”  From this idea I can expect to soon see other websites pop up same idea, different sport.  Whenever you can do something to help keep children in school and out of trouble aspiring to be something I support that.  This is just one way in which I have seen PR developing and different campaigns forming within the industry.  Good idea and I hope to see more like it.  

Sunday, April 1, 2012

TED Events


So I watched quite a few of these TED videos just waiting to stumble on to something that just resonated with me.  I thought a lot of them were great but they just didn’t fit me.  I love hearing people’s stories.  You never know what someone has been through in life.  So when I saw the video Robert Gupta did about music I instantly felt like that was the one.  I love the story he told about Steve Lopez and Nathaniel Ayers.  He told it with such feeling it was very compelling.  Funny thing hearing him tell the story I can only picture Jamie Foxx and Robert Downey Jr. as the face for the real people because of the movie it’s based off of which is, The Soloist.  I liked how hearing Ayers talking about music made Gupta really appreciate it that much more.  In spite of his mental condition he still knew and felt that love for music and I think that is great.  I whole-heartedly agree with Gupta’s idea that music is basically therapy.  I love music!  As much of a talker as I am I actually find difficulty expressing my feelings.  It’s hard for me to reveal certain things about myself or actually pin point what I’m trying to say.  Music does that for me.  I feel there is a song for everything you have been through in life or anything that you could ever feel or go through.  Everyone can relate to music, you can hear a certain song and it will take you to a certain time or place in your life good or bad.  The audience was also moved by his words because after he finished speaking they gave him a standing ovation.  I feel that the more he discussed his personal experience the more he was able to captivate the audience.  That is a sign of a true storyteller.